 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
  |
 |
|
|
|
||||||||
| |
|
|
||||||
| MANDARIN:
WINDOW TO CHINESE CULTURE By Caroline Ee-Lee, COO, CBN SG CBN is the Internet & PR Consultant for the Speak Mandarin Campaign (SMC) under Singapore's Ministry of Information, Communications and the Arts. Beside the launch event that will be held on 1-9 June at the World Book Fair at Suntec City, CBN this year will help SMC to
CBN has been the official Internet Consultant of SMC since 1997. The Speak Mandarin Campaign website has won the Outstanding Application Award from National Computer Board (now known as Infocomm Development Authority of Singapore) in Oct 1998. In late last year, the SMC website was revamped to include many audio, video and animated contents, to make learning mandarin a fun and interesting experience for the English Speaking Chinese Singaporeans. To-date, the SMC has become one of the important Chinese multimedia websites in Singapore. Its URL is http://mandarin.org.sg Article from CBN Bimonthly Newsletter, Vol. 1, Issue 3, June 2002. ---------------------------------------------------------------------------------------- CBN in the Media Caroline has a weekly engagement with MediaCorp to introduce a webslte each week. ---------------------------------------------------------------------------------------- I say Caroline Lee Chief Operating Officer Cyber Business Network (CBN) Chinese Internet in Singapore is an untapped market. The most popular TV and radio channels in Singapore are still the Chinese channels. With the growing number of Internet broadband users, Chinese entertainment and animated content will be able to capture the interest of the Internet broadband surfers. If you can capture 30% or 50% of the broadband users, you can basically attain a good profit with a very minimum start-up cost. In Singapore, there is a serious shortage of Chinese broadband content providers. Unlike in Taiwan, Hong Kong and China, where there are plenty of broadband content providers which have Chinese content, ready to be digitized for broadband surfers. For the market in Singapore, companies can form alliances with these overseas content providers to bring in rich Chinese content and make it available for Singapore's broadband users. In fact, overseas content providers are very willing to use Singapore as the gateway to publish their broadband content in this region. They are very confident in the infrastructure built by Singapore and have great trust in our broadband delivery capabilities. CBN works with local ISPs in bringing content to local surfers. At the same time, CBN, through its shareholders and its subsidiaries overseas, has brought many of its developed content and technologies to Hong Kong, Taiwan and Japan. Established in November 1995 by he Singapore Chinese Chamber of Commerce & Industry, CBN build the world's first multilingual business portal in 1995. Some of our other well-known portals include: a Chinese WebTop for the National Computer Board; an entertainment portal for StarEastNet; a construction exchange portal for icfox International; a home automation and management portal for New World Cyber Base in Hong Kong; and a memorial portal for ef21 in Singapore. These portal developments include web-based applications as well as bilingual contents. Article from Singapore Wave (infocomm news from IDA), 15 April 2002. ---------------------------------------------------------------------------------------- CBN's e-Leaming for NAFAHUB.com By Caroline Ee-Lee, COO. CBN SG CBN is now developing an e-learning application for Nanyang Academic of Fine Arts (NAFA) to conduct short-terms Arts courses for its students via Internet. In this application, students can register the short-terms courses online by credit card payments, learn the fine arts online and then get the tutorial done in the campus. In this ways, students can leam their courses at their own pace with interactive communication with the lecturer via email. The courses come with video coaching, lecture notes and some assessment papers. The cost saving potential (reduce routine engagement of lecturers and rental of classroom for the courses) for NAFA is substantial - the online courses will save at least an economical 30% as compared to the traditional courses. Also, this e-leaming concept is very suitable for in-house training courses for big corporations, which need to provide routine trainings for staff or clients. If you already have the courseware and lecturers available, please call CBN at (65) 6337-2800 now and we shall advice you on the best possible ways to create the e-leaming platform for your corporation, with proper monitoring application online, to allow you to monitor your staff learning progress through just a few clicks via the web. Article from CBN Bimonthly Newsletter, Vol. 1, Issue 2, April 2002. ---------------------------------------------------------------------------------------- CBN in the Media Caroline Ee-Lee, CBN's COO, offered her views on Radio FM 95.8, the radio station of choice for the Singapore business community, on the "Challenges which the SMEs facing with the latest communication devices" on March 19, 2002. |
||||||||
|
||||||||
